Case Study : Byron Shire Council
Campaign Aim
To share our waste reduction tips for visitors and remind people that you can still do your bit even while on holiday.
Media
A3 and A4 Washroom posters in tourist frequented venues throughout Byron Bay. E.g. Treehouse, Main St Burger, Shopping and restaurant arcades.
“Flush Media has been a great way to communicate new campaigns and general waste reduction behaviour during peak tourist seasons and times of events.“
Sarah Child | Resource Recovery Strategy and Engagement Officer BYRON SHIRE COUNCIL
Case Study : Sole Bros Byron Bay
Campaign
To raise awareness locally of their store on the Industrial Estate.
To inform people they are a local stockist of Birkenstock shoes.
Target market
Gender specific, mainly females. Focus on locals venues such as RSL and Golf Club.
Media
“A3 and A4 posters with approximately 80% in the Females and 20% in the Males. High-traffic locations were chosen based on their patronage mix of both locals and visitors”.
“Love the team at adhere marketing and their range of local advertisements!
We’ve had amazing responses and have welcomed new customers thanks to their great work!”
Katy, Manager, Sole Bros Byron Bay